Cathay Education Development Ltd(UK)

About Us>>　

Cathay Education Development Ltd (CED) provides international students and academic institutions with professional services and consultation. CED has established good relationships with Chinese academic institutions.The company’s main business activities include international education counseling services and delivering international academic institutions’ programmes into China education market including international degree, foundation, distance-learning programmes in China-based learning centres.CED will position itself as a specialist in the field of international education services oriented and will generate the majority of its income from this segment.

China has opened the education market to the world in order to meet the requirement of WTO. Under the new regulations, outsiders can offer programs, mount exhibitions, give entrance examinations, conduct research, and create joint programs. Many students from China would like to take international programmes in country, and many students need to complete a bridging course before they can enter leading universities in the UK. CED aims to explore the great potential education market in China through the cooperation with prominent UK education institutions.

Company Summary 

1.1Objectives

CED will position itself as a specialist in the field of international education services oriented and will generate the majority of its income from this segment.

•     As official UK Universities & FE Colleges representative, CED will recruit 200 -300 international Student per academic year.

•     Delivering UK higher education programmes into China education market. The potential programmes include international foundation programmes, degree programmes, Distance learning programmes etc.

1.2 Mission

CED's mission is to become the foremost provider of international education services to the students in Greater Manchester Area & China. CED seeks to provide counselling activities, and academic programmes arrangement that fit the client's desires, budget, and education requirement.

1.3Key to success

•     Successfully position CED as international education services specialists in counselling & programmes arrangement.

•    CED will conduct effective segmentation and targeting of Chinese students through strategic alliances will Chinese education institutions.

•  CED has good Government network & Public relationships in China.

•   Communicate the differentiation and quality of our offering through personal interaction, media, and regional marketing.

•    Develop a repeat-business base of loyal customers in order to create sufficient services.

1.4 Company location

CED has settled down on International House, 82-86 Deansgate, Manchester . Deansgate is one of the prominent high streets in the city center of Manchester. CED will be the only international oriented Education specialist in the immediate area.